Live 2 Day Workshop In Auckland on September 11th and 12th 2018
(Coming to Sydney and Melbourne in November 2018)
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Creating Engaging Web Video 2 day Workshop
Watch the video below to see some of what we're going to work on when you attend the Creating Effective Web Video 2 day workshop.
The total cost for both days is AUD$995 (or AUD$750 for the early bird price - before 24th August) and we start on 11th September 2018
...but for right now, I just need to know if you can get the full benefit of the program and we'll be a good fit. By talking through your social media video expectations I can figure out how you’ll get the best out of the course.
Day 1 AM Choosing a video type
We’ll start by going through all the different types of video you can make for the web so you can get the best results for your desired outcome.
You might want to create a product video, using the whiteboard technique or a demo video using the explainer technique. By selecting the correct video type you can get your message out there in the most effective way..
You can create these with very little technical knowledge using the software tools I recommend.
Day 1 AM Pre-Production
Next, we'll look at getting all your preproduction done so you can arrive at your next shoot relaxed and get exactly what you need to capture with your camera.
I've been workshopping this pre production technique for years and it’s one of the most overlooked aspects of video creation.
Day 1 PM Shooting Video
We'll then focus on shooting video.
This will help you get the best visual results possible by using the best camera for the job and most importantly using it correctly on the shoot.
Equally important is capturing sound at the best quality possible as well as avoiding any possible lighting issues.
Your video will look and sound professional and your viewers will be even more engaged with the content if you get this right.
Day 2 AM Editing Your Video
One of the key skills to creating engaging video is editing. You'll learn to create your own way to organise all your footage, trim your shots and create a compelling professional video, complete with graphics, moving titles and great sounding audio.
Day 2 PM Uploading and Optimising
Next we'll cover uploading to the web - So you can match your video content to the best possible platform and get maximum engagement and views. There’s much more to this than just uploading a file !! Video SEO and content to platform matching are essential.
2 Weeks Later - Video Performance Analytics
Another often overlooked part of creating quality web video is monitoring your video's performance.
It’s essential to evaluate where all the views are coming from, especially the most viewed parts of your videos. This enables you to fine tune future videos to your audience.
Q and A Follow up sessions
A unique part of this workshop is the follow up.
You can book up to 3x 20 minute online one to one sessions with me after the course to get feedback or help on your current projects
I've purposefully limited the number of participants to make sure I can give enough attention to every one after the workshop.
This is a one off opportunity at this price point and level of personal interaction with me.
Any one of these things can move the needle immediately for your videos, and my experience is that ONE of these is going to resonate with you and stand out as a “skill gap” specifically...so as we go through we'll be able to spend more time on that one for you.
Here's how it will work...
- Day 1 will be focused on Producing and shooting your video
- Day 2 will be all about post production and uploading to the web.
- 2 weeks later we'll follow up online and check your videos engagement and performance and tweak it where necessary. There will also be a chance to cover any questions and hot seat your projects.
This is a hands on workshop and you'll definitely leave with at least 1 video completed and uploaded to your platform of choice.
Venue - The Cordis Hotel Auckland
We'll be working together in the boardroom at the exclusive Cordis Hotel in Auckland (formerly the Langham).
Spaces are limited to just 12 people (working in groups of 3)
Special Bonus Worth AUD$1000
Get access to the online version of the course for 8 weeks commencing on 24th September 2018. The current price for this course alone is AUD$1000 !!
See the details here:
The details...
Here's all the logistical stuff of what you'll need to bring and the times for the workshop.
Workshop Times
The course runs from 10am to 4pm each day.
There will be 15 minute breaks for morning and afternoon tea plus and hour for lunch.
What to bring
You can bring your own laptop if you already have editing software or you can use ours.
You will need to bring a smartphone (iOS or Android) as we'll be using that as your camera to shoot with. If you have a DSLR you may bring that too.
You'll also get a FREE copy of Filmic Pro and Lumafusion to use if you don't already own it.
Make sure to bring a notebook and pen but you'll also get access to the online version of the course which will help you review the material and apply it to your own projects.
The total cost for both days is AUD$995 (or AUD$750 for the early bird price - before 24th August) and we start on 11th September 2018
...but for right now, I just need to know if you can get the full benefit of the program and we'll be a good fit. By talking through your social media video expectations I can figure out how you’ll get the best out of the course.